The Real Junk Food Project

Jul, 12, 2017

By Fredrica Syren:

The real junk food project is a charity that campaigns against food waste by challenging businesses and trying to highlight the issue. They do so with three “share houses” in Sheffield, Birmingham and Leeds; and with cafes, catering, Fuel for School, and other events that serve unwanted food from a wide range of places such as supermarkets, restaurants, farms, food banks, wholesalers and even food photographers. Food that is still ok for human consumption is being sent to schools, cafes and catering events that serve food on a pay-what-you-want basis. The charity has even opened the very first food waste supermarket “the warehouse.” As with the cafés, here customers are invited to shop for food and pay what they want for items. This store has been a huge help for desperate families trying to feed their children.

If you consider that roughly one third of the food produced in the world for human consumption every year — approximately 1.3 billion tons — is being thrown away, this is a great way to combat food waste. Since 2015 The Real Junk Food Project has fed over 25,000 people and saved hundreds of tons of food from going to waste. In 2018 they expect to save over 500 tons of food from the landfills. I’m hoping to see more of this kind of initiative to fight food waste all over the world.

Fredrika Syren

Fredrica Syren, the author and founder of Green-Mom.com, was born in Sweden. Her mother was a classically trained chef who introduced her to many eclectic flavors and skills at a young age. Her mom’s passion for the outdoors and gardening planted the seed for her own love of nature and healthy eating. She received a degree in journalism and has worked as a print, Internet and broadcasting journalist for many years with big businesses within Europe and the United States. After her mom was diagnosed with terminal cancer and she with pre-cancer, Fredrica changed her career to become a full time yoga teacher and activist. A longtime world traveler, foodie and career woman, she was exposed to many facets of life, but nothing inspired her more than becoming a mom. After her first-born, Fredrica began a food blog focusing on local, seasonal, organic & vegetarian dishes. Years of food blogging developed into the cookbook Yummy in My Tummy, Healthy Cooking for the Whole Family. Upon the arrival of her second child, Fredrica founded Green-Mom.com. Her vision was to establish a site providing insight about gardening, home and personal care, baby & child, and of course food & nutrition. Green-Mom.com hosts many talented writers shedding light on ways to incorporate eco-friendly and nutritious practices for busy families. She is an advocate for organic, local and sustainable businesses. Fredrica hopes to inspire social change through her lifestyle, passion and business. Fredrica lives with her husband James Harker-Syren and their three children in San Diego, CA.

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